Museumnacht Amsterdam
Museumnacht is magic: quite literally a night at the museum. Ok, no dinosaurs are resurrected like in the Hollywood version, but for one night every year the museums of Amsterdam throw open their doors to be mobbed by herds of wild nightlife.












The infinite nature of the 8-symbol was the start of a wonky typeface that was at the heart of the identity for several years and that refers obliquely to the unseen routing that people follow throughout this special night. All this for the love of art: contemporary art, classical art, cultural history and even the love of shopping bags.

















Museumnacht Amsterdam
Stichting N8
2011-2014
In collaboration with Festina Lente
Campaign photography Noel Loozen
In collaboration with
Festina Lente
Photography 2013
Noel Loozen